esquareda: blakewhitman: someone decided to spend a lot of time to tell us why our logo is wrong. Looks like they know typography pretty well… whoever they are.  I love Vimeo, the artwork, the community, the interface.  It’s one of my favorite sites ever - I must agree with this artist.  Vimeo should consider these minor tweaks to the typeface.  Rock on Vimeo. yeah, I was thinking the same.  While Vimeo is awesome to the ninth power, these tweaks do make sense… especially the e.

esquareda:

blakewhitman:

someone decided to spend a lot of time to tell us why our logo is wrong.

Looks like they know typography pretty well… whoever they are.  I love Vimeo, the artwork, the community, the interface.  It’s one of my favorite sites ever - I must agree with this artist.  Vimeo should consider these minor tweaks to the typeface.  Rock on Vimeo.

yeah, I was thinking the same.  While Vimeo is awesome to the ninth power, these tweaks do make sense… especially the e.

1 year ago  notes (57)
  1. ryudaiabe reblogged this from rivzoe
  2. yclogy reblogged this from kagurazakaundergroundresistance
  3. pekeq reblogged this from kagurazakaundergroundresistance
  4. kagurazakaundergroundresistance reblogged this from isbsh
  5. yasaiitame reblogged this from saitamazihen
  6. jonvictorino reblogged this from amotion and added:
    They’re somewhat subtle changes, but it the proposed logo is an improvement. Now that I look at it, I’m not sure that I...
  7. kssk reblogged this from isbsh
  8. voqn reblogged this from fetherston
  9. aparticularpath reblogged this from soxiam and added:
    original logo! please!
  10. drazin reblogged this from soxiam
  11. veektor reblogged this from soxiam and added:
    The psychology of type is so intriguing. That said, I think...of “m” to “e” is valid,...
  12. soxiam reblogged this from roborobo and added:
    record i like it just...way it is. that includes...letter...
  13. kamihira reblogged this from tanigami
  14. stefigno reblogged this from blakewhitman
  15. roborobo reblogged this from davidtrawin and added:
    An obtuse discussion arose...Either way, I don’t care. Just don’t separate the i from the...
  16. gyo reblogged this from lekima and added:
    Góp ý chuẩn thật, cái chỗ nối của chữ m và e, nhg việc tách chữ v và i ra liệu có cần ko nhỉ?
  17. 100p reblogged this from koseki
  18. lekima reblogged this from blakewhitman
  19. toshihiro reblogged this from koseki
  20. koseki reblogged this from takaakik and added:
    someone decided to spend a lot of time to tell us why our logo is wrong.
  21. s4xton reblogged this from blakewhitman
  22. jjjessica reblogged this from blakewhitman
  23. dederants reblogged this from blakewhitman
  24. tomita reblogged this from tanigami
  25. do-nothing reblogged this from draftcode
  26. takaakik reblogged this from isbsh
  27. draftcode reblogged this from fetherston and added:
    someone decided to spend a lot of time to tell us why our logo is wrong.
  28. saitamazihen reblogged this from isbsh
  29. andreasjp reblogged this from carolinemartin and added:
    Do not take the ‘v’ apart from the ‘i’ looks terrible, the subtle differences in the ‘v’ and ‘m’ tails add to it i...
  30. tanigami reblogged this from isbsh
  31. gompr reblogged this from blakewhitman and added:
    Don’t blindly dismiss something because they “spent...time” or “have way too much free...
  32. carolinemartin reblogged this from cameronchristopher and added:
    I’m not a fan of the kerning of the proposed logo, but I’m kinda torn about the m-e. It’s grown on me. Either way, we’ll...
  33. dopeboyfresh reblogged this from blakewhitman
  34. aquaticcaps reblogged this from blakewhitman and added:
    agree with the anonymous critic. The proposed changes really improve the logo, and makes it much more self-similar.
  35. sangsara reblogged this from blakewhitman and added:
    I certainly agree that the ‘m’ and ‘e’ need joining up.
  36. cameronchristopher reblogged this from esquareda and added:
    yeah, I was thinking the same. While Vimeo is awesome to the ninth power, these tweaks do make sense… especially the e.
  37. isbsh reblogged this from oppei and added:
    someone decided to spend a lot of time to tell us why our logo is wrong.
  38. arshdeep reblogged this from blakewhitman
  39. esquareda reblogged this from blakewhitman and added:
    Looks like they know typography pretty well… whoever they are. I love Vimeo, the artwork, the community, the interface....
  40. whatson reblogged this from blakewhitman
  41. oppei reblogged this from blakewhitman
  42. zzellers reblogged this from blakewhitman and added:
    That m-e attachment did always slightly annoy me.
  43. talby reblogged this from fetherston and added:
    Whoever it is, I agree with them :P
  44. fletter reblogged this from fetherston
  45. loonachic reblogged this from blakewhitman
  46. buchino reblogged this from thommy and added:
    Agreed. Plus the kerning is lackluster. At university, we were asssigned a project to redesign an existing logo. The...
  47. pantsthemusical reblogged this from blakewhitman and added:
    typeface nerds - gotta love ‘em!
  48. fetherston reblogged this from zoya and added:
    Whip cream on dog shit in my opinion.
  49. thommy reblogged this from blakewhitman and added:
    agree with this person’s revision. The previous serifs were inconsistent. No disrespect to Vimeo or Zach Klein, but they...
  50. blakewhitman posted this